
Credit: Billboard
The channel is designed to accompany the week of industry events in Miami, providing listeners with music from the week’s featured guests, presenters, and attendees. The “Billboard Latin Music Awards Finalists Spotlight” section will feature major names like Rauw Alejandro, Bad Bunny, Fuerza Regida, Karol G, Peso Pluma, and Shakira.
The programming features top-charting hits and 2025 Latin Music Awards finalists across Latin pop/rock, regional Mexican, rhythm, and tropical, along with iconic moments and timeless classics from past winners.
The launch marks the latest collaboration between SiriusXM and Billboard, an ongoing partnership that includes various countdowns and historical chart-based programming across the satellite radio platform.