Introducing the Cultural Clubhouse: ‘Desmadre Live!’ Launches Across All Screens

A major new voice is crashing the airwaves and streaming queues. LatiNation Media and Entravision have partnered to launch Desmadre Live!, a groundbreaking one-hour weekly simulcast premiering Tuesday, October 21st, at 7:00 p.m. PT. Pitched as a “culture-refining house party,” this show is set to fuse the high-energy chaos of radio with the raw visual storytelling of streaming, offering bilingual entertainment that truly reflects contemporary Latino pop culture.

A New Kind of ‘Cultural Clubhouse’

Desmadre Live! is not just another talk show; it’s a cultural clubhouse built for the modern consumer. The show is intentionally messy, hilarious, and relatable, featuring trending topics, music, viral clips, and audience call-ins. This multi-platform approach is key, as LatiNation Media CEO Andres Palencia notes: “Desmadre Live! was built for how people really consume culture — on their phones, in their cars, and on their own time… It’s lively, unstructured, authentically real, and rooted in the voices that are shaping the future of Latin entertainment.”

Meet the All-Star Collective and How to Tune In

The collective of hosts driving this chaos is an all-star line-up drawn from across radio, comedy, and digital media. The cast includes award-winning journalist Erick Galindo, LA radio veteran Krystal Bee, comedian Raiza Licea, global celebrity DJ Angie Vee, and Fuego Radio host Rico Hernandez, among others. This mix of talent ensures the show is both deeply rooted in Latino culture and relevant to today’s fastest-growing consumer segment. Andrea Prado, VP of Audio Content Programming at Entravision, emphasized this synergy, stating the show “solidifies LatiNation and our Fuego programmed radio stations network as a complementary platform with a shared purpose: to deliver bilingual entertainment that truly reflects today’s Latino culture and identity.“

Desmadre Live! is hitting the ground running, broadcasting live across select Fuego Radio Network stations (in markets like Phoenix and Sacramento), the LATV broadcast network, and streaming on the LatiNation and ElBoton Apps, as well as YouTube. It’s a compelling fusion of platforms designed to meet the audience wherever they are. Tune in on October 21st to experience the new sound and look of Latino entertainment. Follow the show and join the conversation using @DesmadreLive and #DesmadreLive!