ATEEZ has officially broken the ever feared 7- Year curse. Credit to KQ Entertainment.
Los Angeles, California (July 9, 2025)- In an industry where longevity is rare and loyalty even rarer, ATEEZ has just made history. All eight members—Hongjoong, Seonghwa, Yunho, Yeosang, San, Mingi, Wooyoung, and Jongho—have officially renewed their contracts with KQ Entertainment for another seven years, boldly rewriting the rules of K-pop’s infamous “seven-year curse.” While many groups falter at the end of their initial contracts, ATEEZ has chosen trust, unity, and a vision for the future.
This renewal isn’t just business—it’s a statement. One built on years of blood, sweat, and eye-popping performances that have launched ATEEZ from rookies to global titans. Since their debut in 2018 with “Pirate King” and “Treasure,” ATEEZ has never coasted. Each release has escalated in intensity, innovation, and chart impact. And their latest triumphs prove it: a No. 2 spot on the Billboard 200 with Golden Hour: Part.3 and their first Billboard Hot 100 entry with “Lemon Drop,” which stunned at No. 69.
That same electric track is now the anthem of a moment even bigger—the kind of career-defining turn that few groups ever reach. With this contract renewal, ATEEZ doesn’t just dodge the seven-year curse—they destroy it.
KQ Entertainment’s announcement came with the promise of “unwavering support” and a pledge to “move forward to a larger and wider stage.” It’s more than PR talk. With a world tour underway and the upcoming release of Golden Hour: Part.3 (In Your Fantasy Edition), the group is already setting fire to the global stage, literally and figuratively.
The renewal follows months of speculation and a strategic tease by leader Hongjoong, who hinted at “good news” at the band’s recent press showcase. Now, that news feels seismic. Not just for ATINYs—the group’s passionate fanbase—but for the industry itself, which so often sees even successful acts fracture under pressure. ATEEZ is choosing legacy over luck, long-term vision over fleeting fame.
Their In Your Fantasy tour—currently storming through North America with stops in Atlanta, New York, and beyond—underscores the scope of their ambition. This is not just a comeback. It’s a global movement backed by record-breaking sales, cultural impact, and a fanbase that has grown exponentially across continents. They’ve conquered Coachella, swept charts, and brought their brand of high-octane performance to every corner of the globe—and they’re just getting started.
In a K-pop era defined by rapid turnover, ATEEZ is building something rare: permanence. Seven more years means seven more eras, seven more opportunities to break records, shatter ceilings, and make magic. And if history is any indication, they’ll do it with choreography that stuns, vocals that shake arenas, and a spirit that refuses to be boxed in.
The story of ATEEZ was never going to follow the rules. With this renewal, they’re not just staying together—they’re evolving as one, committed to a future that they’re not just part of, but leading. Call it loyalty. Call it vision. Call it the beginning of a new golden hour. Whatever it is, ATEEZ just proved that their time isn’t up—it’s only just begun.
About the Author
